Each year BMW’s Husqvarna brand of dirt bikes has a sales meeting and use a “sizzle reel” to kick off the meeting. For several years, PDM has been hired to produce this piece and have a lot of fun doing it. This piece was a combination of two days of shooting in two locations using Canon 5D SLR and Panasonic HVX equipment. We mixed location and still photography with the moving images to give it a dramatic and classic look.
Medium: Sales Meeting, Social Media
Total crew: 2